Why conduct a trademark search?
Conducting trade mark searches is an essential part of the process of choosing and protecting new brands. It is fair to say that it is also frequently the most frustrating part of the brand protection process for clients given the possibility that a proposed brand...
Mac to Basics: McDonalds Trade Mark & Supermacs
Should MacDonald’s fast food restaurants be entitled to object to any brand featuring “Mac” or even “Mc “by other food traders? MacDonald’s certainly thinks so which is why it has opposed a European Trade Mark (EUTM ) of the word SUPERMAC’S by Irish fast food...
Cease And Desist Letters For Trademark Infringement
Trade mark infringement can be a serious matter which needs to be addressed as soon as it is discovered. Companies, or individuals, who infringe a trade mark do not often understand the legal implications of copying or using a mark without permission. On the other...
